Basketball and NBA predictions, in particular, are hugely popular among betting company clients. The companies themselves also try to further stimulate players, so they often sacrifice margin and set high odds on NBA matches. This applies to both regular season games and playoff stage games.
In addition, many bookmakers make long-term bets. Here are several options for bets:
Who will win the NBA championship.
Who will participate in the playoffs (will/won't reach knockout matches).
Who will be the MVP (Most Valuable Player).