"Real Madrid" – The Most Valuable Football Brand in 2024

Real Madrid has been recognized as the most valuable football brand in 2024. This study was conducted by Brand Finance.

The Spanish brand is valued at 1.685 billion euros. In second place is Manchester City, with a brand value of 1.611 billion euros. Barcelona completes the top three (1.542 billion). Notably, two more English clubs made it into the top five - Manchester United (1.398 billion) and Liverpool (1.380 billion).

On June 1, Real Madrid became the 15-time Champions League winner and also won the Spanish La Liga championship for the 36th time.