Paddy Power Sportsbook Overview

Paddy Power is a popular British bookmaking outfit. This company, actively engaging in taking bets since 1988, also offers online casino services and a dedicated poker room.

Upon inception, the bookie operated only within Ireland, later expanding to accommodate players from the United Kingdom in 1990 and those from Central and Western Europe in 2002.

Paddy Power is notably known for its controversial advertising policy.

As of 2020, Paddy Power ceased to accept users from  Nigeria, Ukraine, and Belarus.

Company History

The service takes bets on its official site, offers software for mobile gaming, and facilities services in land-based gaming clubs. As of 2024, the company has over 400 betting outlets in the EU and the United Kingdom.

"Paddy Power" was founded after the merger of 3 private club chains. The moniker Paddy Power was acquired from the son of one of the co-owners, Paddy Power, who has been the head of the company's marketing department since 2023.

The betting shop boasted ten clubs in Ireland at its inception in 1988.

In 2009, "Paddy Power" made headlines in many UK newspapers for starting a betting initiative on the assassination of a US President.

The PaddyPower betting shop network blossomed. In 1992, the company launched its official website for online betting.

Until 2020, the Paddy Power site operated in 2 languages - English and Spanish. In 2024, only an English-language interface for the resource is envisaged.

To place bets and participate in "Poker" and "Casino" sections, users undergo registration - providing an email address, last name and first name, date of birth, country and city of residence, and devising a password to access the account.

Customers must undergo identification before processing their first winning withdrawal request - they must send a photo of a passport or other identity-confirming document to the bookmaker's email. Document review takes no more than 48 hours.

To receive a welcome bonus of €10, you should indicate the promo code "BONUS10" when completing the form.

The bookie is known for a distinctive line with many events popular in Ireland and the UK.

The betting lineup includes 12 sporting disciplines, wagers on politics, the weather, and events from film and culture. Customers of the bookie place bets on dog races, horse racing, American football, cricket, baseball, and golf.

While preparing their betting lineup, Paddy Power considers matches in Europe, top national tournaments of the post-Soviet space and the most significant games in the USA. In the line, you can bump into local tournaments in various sports in the United Kingdom.

Many sports disciplines for  Nigerian-speaking players are not represented in the Paddy Power line.

The minimum bet size at the bookmaker's platform is €1 or £1, depending on the currency chosen during registration. The maximum bet size the bookmaker determines individually for each match. On average, bets can be up to €100,000 on events and up to 1 million euros on individual matches.

Live

The bookmaker accepts bets on tennis, table and lawn, football, hockey, basketball, and esports. The bulk of the LIVE line is bets on dog racing and horse racing. Players place bets on races at the London racetrack almost around the clock.

In live, Paddy Power accepts bets only on basic outcomes.

Football

The football line includes matches of national divisions and events within the framework of European cups, during the holding - international level championships.

The company offers no more than 100 markets for the most significant meetings. The bookmaker's clients place bets on outcomes, handicaps, totals, and markets for "Both will score" and "Time-Match". Bets on statistics indicators can be rarely met in the line.

Hockey

The hockey line consists of positions for placing bets on NHL matches and national championships in Europe and the United Kingdom. The bookmaker pays the most attention to local hockey tournaments. Paddy Power does not accept bets on Asian, African, and Latin American championships.

The description of hockey matches is often limited to 50 markets. For live betting, Paddy Power provides additional markets to place bets on the performance of individual periods of a hockey match.

Basketball

The basketball lineup consists of tournaments in England and Scotland, Ireland, and the United States National Basketball Association. The bookmaker ignores most European top divisions and women's basketball tournaments. Paddy Power doesn't accept bets on local and semi-pro championships.

The description for betting on basketball meetings includes up to 50 markets. In Live, the number of markets available for betting increases slightly.

eSports

The bookmaker accepts bets only on Counter-Strike, League of Legends, and Dota2. When forming the line, the betting company considers the most significant events of the MAJOR tournaments. Paddy Power ignores the qualifying stages of high-profile competitions.

You can only place a bet on base outcomes; the company does not offer exclusive markets.

Paddy Power accompanies esports video games with live broadcasts on the LIVE line. Players note the poor quality of live broadcasts.

Tennis

The line for placing bets on tennis consists of positions for placing bets on ATP and WTA qualifying matches. The bookmaker often considers only tennis player meetings from the TOP-500 ratings. Exception -matches involving athletes from the UK and Northern Ireland.

The description for betting on tennis encounters consists of 15-20 markets, including positions for placing bets on the outcomes of individual sets.

In real-time, the bookmaker accepts bets on all tennis confrontations presented earlier in the pre-match line. More events are available in championships of European countries and China, and international table tennis tournaments.

Boxing

In 2024, the bookmaker does not accept bets on combat sports: boxing, UFC, and MMA. The exception - matches within the framework of the Olympic Games. The bookmaker displays the listing as a single market for betting on the fight's outcome.

The average margin in the pre-match line is 8%, while in the Live line it's 10%. The commission on exclusive markets and regarding scandalous positions for bets reaches up to 40%.

Paddy Power offers a betting software for devices operating on Android and iOS for sports wagering, poker games, and casino access.

iOS

You can download the Paddy Power app on iPhones and iPads from the App Store.

If required, the user can activate automatic updates in the software catalogue.

Android

The Android mobile device application can only be downloaded in the English version of the Google Play app store.

The bookmaker does not have a universal app with full services. For login into each app, players use their common account details. There's no need to create a new casino or poker account.

Mobile Version

Without downloading apps, you can play via phone through the adapted version of the Paddy Power site. You only need to visit the bookmaker’s site from your phone or tablet to access the resource.

The mobile resource contains the full services of the company.

In many countries, access to the bookmaker's site is blocked. Clients of the bookmaker use services and extensions to bypass these blockages.

An account can be opened exclusively in two currencies: Euro or British Pounds. The capability to modify your currency post-registration is not provided.

When replenishing the game balance in a currency that's distinguished from the one you selected while creating the profile, the bookmaker will conduct an automatic conversion at the internal rate.

Top up your account and withdraw winnings from your bookmaker account using either VISA and MasterCard bank cards, or electronic payment systems such as Skrill, Neteller, and ecoPayz.

Ease of Account Top-Up

The minimum deposit amount at the bookmaker's is €5. Paddy Power customers are able to top up their gaming balance immediately after registration.

Receive a bonus for opening an account with the first deposit from €10.

Funds are credited to the account immediately after payment confirmation.

Convenience of Fund Withdrawal

Winnings can be withdrawn from your Paddy Power account to a bank card or account in an international payment system that the customer has previously used for topping up the gaming balance. The minimum payout amount is €10.

The bookmaker processes the withdrawal application within 72 hours of its filing.

There is no charge for withdrawing winnings from the bookmaker's account.

The bookmaking enterprise was established by Irish entrepreneurs Stuart Kenny, David Power, and John Corcoran. Stuart Kenny, a former Coral employee, decided to strike out on his own in 1986. By 2000, the Paddy Power brand was one of the most recognizable among Irish clubs, as per local press. Up until 1998, the bookmaker actively purchased advertising rights in Irish state media – from 1988 to 1998, advertising stakes grew from 8% to 33%. In 2000, the bookmaker launched a subsidiary, Power Lagers, specializing in bookmaking services in Dublin. Simultaneously, Paddy Power's owners were acquiring gaming clubs in Northern Ireland, expanding its offline presence. Paddy Power repeatedly faced public criticism for aggressive advertising and betting on immoral positions. Here are some of the strangest markets in the bookmaker's history: - "Reasons for the termination of US President Donald Trump's career." - "How US President Barack Obama will die." - "Year of the first appearance of a transgender racehorse in London." - "Number of dolphins killed after the oil spill in the Gulf of Mexico." - "Year of total extinction of polar bears." - "Court case result concerning South African serial killer Oscar Pistorius." In 2004, the bookmaker released an ad showing blind footballers kicking a cat instead of a ball. The UK Advertising Standards Authority fined the company 400,000 pounds. In 2016, Paddy Power representatives in shorts bearing the Paddy Power logo invaded a football match involving Manchester United. In 2016, Paddy Power purchased the rights to the world-famous Betfair betting exchange. The owners planned to merge the two gambling services, but decided to develop their bookmaking shops separately. Paddy Power has been fined by the UK Gambling Commission over ten times. The most notable incidents include the selling of personal user data in 2014, assistance in circumventing sanctions and restrictions on individuals in 2018, and money laundering in 2020. Despite its aggressive advertising policy, the bookmaker continues to enlarge its audience. According to one of the owners, the company boasts over 1 million regular players in 2021.

"Paddy Power" accepts bets from players in Northern Ireland based on an Irish license, from users in the United Kingdom based on a license issued by the Isle of Man regulator, and from players in Western and Central Europe based on an international license issued by the Malta Gaming Commission.

When encountering difficulties with the use of the Paddy Power service, players take to emailing their qualms to the technical support team at [email protected].

Since the calendar flipped to 2022, the online chat feature on the bookmaker's website as well as on mobile applications, has been out of action. The bookie has also made a conscious decision not to supply a phone hotline for their clientele.

Customer support only entertains queries in the global language - English and typically delivers resolutions within a 24-hour window.

Paddy Power Features:

• A betting line that caters to sports popular in the UK and Ireland;
• Bonus programmes designed for players exclusive to Great Britain and Northern Ireland;
• Lack of live streaming and graphical animations for most clashes except in the "E-Sport" section;
• A host of applications available for iOS and Android users;
• Relatively low odds on most matches offered in the betting line;
• Increased commission for in-play bets;
• A noticeable absence of online chat options and a direct line for contacting customer support.

Paddy Power has repeatedly been caught in the crosshair of non-payment scandals. There are more than 50 instances on record where the bookmaker's clients have taken the betting giant to court, and won the case hands down.

Opinions among their customers are quite divided. Some users report delays in receiving payouts and baseless requests for verification, whilst others have had a smooth ride cashing out their winnings from the bookie's account, reporting no hurdles whatsoever with identity confirmation.

Throughout its 30-year tenure in the international betting market, the bookmaker has not been graced with any awards or laurels.

In 2024, the club is offering a welcoming bonus of €10 for new players. The company is enticing newcomers to top up their balance with a minimum of €10 and place their first bet. If the bet loses, the bookmaker will refund the full cost of the coupon.

Existing players are given the opportunity by the gaming organizer to receive free bets worth €10 as part of a referral program.